Reward yourself. Reward the Zoo. Join the Joseph-Beth Gives Back loyalty program to really make your purchases count!

Cleveland, Ohio August 30, 2007 – Joseph-Beth Booksellers is proud to announce the launch of a new customer loyalty program, Joseph-Beth Gives Back, which will be available to shoppers beginning on Monday, September 10th.

This carefully crafted program creates a unique opportunity for customers to earn financial rewards both for themselves and for three community partners:

• Cleveland Zoological Society
• Mandel Jewish Community Center
• Cleveland Play House

Members will select one of the three community partners and designate 1% of their bookstore purchases to be donated back to that organization. In a time when chain stores and internet commerce are constantly challenging brick and mortar enterprise, Joseph-Beth customers can feel good that more of their dollars are staying right here at home, supporting the Cleveland community.

Upon joining the Joseph-Beth Gives Back loyalty program, members will receive preferred customer status while earning benefits and rewards. The cost of membership is $25.00 annually. Benefits and rewards include:

• $25 gift coupon for Bronte Bistro (presented immediately)
• $10 gift coupon for every $200 purchased in-store
• $10 gift coupon for every $200 purchased at Bronte Bistro
• 30% discount on bestsellers and select new CD/DVD releases
• Free birthday lunch or dinner at Bronte Bistro
• Additional discounts and members-only events

Joseph-Beth Booksellers has a long tradition of supporting schools, non-profit organizations and the arts community through a variety of special events, community projects and fundraising activities. The Joseph-Beth Gives Back program will make an outstanding addition to the many ways in which Joseph-Beth contributes to the Cleveland community.

For more information about this and other community programs or author events at Joseph-Beth Booksellers, call 216.691.7000 or visit www.josephbeth.com.